Brandify Blog

Location has always been a part of social media, but Snapchat is making local places a central feature of its platform in ways that other social sites have failed to do. With geofilters, live stories..

As we’ve discussed in the two previous installments of our “Navigating Through The Path to Purchase” series, the path has become fragmented. Today’s digital consumers’ have access to an array of..

Do you ever wonder how effective your marketing campaigns are across all locations?

Enterprise brands: Get your head in the game!

By now it is obviously too late to host a commercial for the Super Bowl, so how can your enterprise level brand create buzz around the Superbowl game to..

Data has been a hot topic of conversation in the business and tech industries for several years now. Data is no longer just a term used by your IT team: In 2012, IMB’s Geoff Nunberg made the case..

For the past few weeks we have taken a look at how businesses can best interact with their customer base through social engagement, and how the technology of Brandify helps brands monitor how well..