Franchisees should be empowered to respond to customer reviews across popular websites like Yelp, Google, and Facebook. Shared access to local listings gives franchisees the ability to reply directly to customers, while still maintaining corporate control and consistency across all of the brand's digital channels.

Local listings can become outdated or inaccurate when a business moves locations, changes ownership, or updates its hours. To ensure your citations are up to date, claim your listing on Google and keep it updated with the most accurate business information.

Smart Review Response is part of Brandify's Reputation Management software. This is a resource and time-saving automation that helps franchisees be more responsive to customer feedback. We use machine learning and AI to create suggested review responses based on the reviews your local customers leave behind. With every edit, our Smart Review Response technology learns your voice and preferred response patterns to continue adopting your personality.

It's not uncommon for franchises to close down or move locations. When a business shuts down, it's important to update the local listings. Rather than manually remove your listing from dozens of online directories and platforms, we recommend working with a company like Brandify to expedite the process. Brandify connects directly with publisher and data aggregator partners to claim and update listings for both our franchise and corporate clients.