At its core, mobile optimization has not changed. Traditional, or "old tricks," are still applied and it builds the foundation of increasing your sear...
At its core, mobile optimization has not changed. Traditional, or "old tricks," are still applied and it builds the foundation of increasing your sear...
Recently, Google released an update to its “Popular Times” feature, providing real-time updates for a location’s busiest times of day, allowing users ...
Recent discoveries suggests that Google is experimenting with local inventory ad placement above the local 3-pack. These ads mirror the Local Pack in ...
Losing customers can cost brands millions or even billions of dollars annually; conversely, gaining and retaining loyal customers can more than double...
Almost a year ago, Google launched its much-anticipated Accelerated Mobile Pages (AMP) in order to create a better, quicker experience for mobile user...
Mobile is becoming an incremental part of the shopping experience for many consumers. This year, 73% of customers plan to use their mobile devices for...
With the close of Brandify Summit 2016, brands can take away some valuable lessons in location-based marketing, specifically regarding the importance ...
While beacon technology is still new, it is becoming widely adopted. There is a common misconception that beacons are simply used to send messages (pu...
Location data is extremely valuable when it comes to understanding local customers and creating strategies for engaging them and providing relevant, v...
For enterprise brands with a plethora of locations, scaling marketing efforts for a short period of time often takes even more planning and preparatio...
While it is important for marketers to stay focused on a consistent and coherent strategy, one based on principles and tools that won’t be shaken with...
Location management today is more about developing a seamless online-to-offline customer journey than ever before. That’s why we’re proud to announce ...
In the trajectory of online to offline, retailers are increasingly exploring new ways to connect consumers to physical store locations and close the l...
With so much change in the digital marketing space, brands must constantly redefine themselves in order to stay relevant. And since customers are chan...
Tomorrow Google’s new mobile friendly algorithm will be released, and websites that are not mobile responsive will see a significant drop in mobile se...
Do you ever wonder how effective your marketing campaigns are across all locations?
According to experts 2015 is gearing up to be the “Year of the Video.” Video content adds value to online search engines like Google and Bing making i...
We have searched high and low, read numerous articles, and looked deeply into trending hashtags. With all of the information we gathered we have final...
At Where2GetIt we were intrigued when Apple announced Apple Pay in September of this year. Combining mobile and the ability to transition in-store pay...
We’ve had an excellent two webinars so far as part of our four week-long series exploring Brandify and the Six Pillars of Multi-Location Optimization....
Amazon announced last week that it will be releasing its first smartphone into the market, the Fire Phone. Tech junkies the world over (ourselves incl...
In the second instalment of the Where 2 Get It Marketing Glossary Series we are taking a look at Local SEO. While we write about local search quite a ...
Roughly one year ago, Mashable Business Reporter Seth Fiegerman published a piece titled “Why 'SoLoMo' Isn't Going Anywhere” in which he explained in ...
We write about Foursquare a lot on this blog. Not just because we have a working partnership with Foursquare which allows us to ensure for our clients...
Clearly there has been a TON of media buzz lately surrounding the fact that Facebook Organic Reach — a metric that represents the number of current Fa...
This week, we are excited to feature a guest blog post from Patrick Cuttica, a Social Media Marketing Specialist at SocialKaty, Inc. Patrick weighs in...
For the first time, local listings are finally being taken seriously by Silicon Valley. Conventional wisdom had it that the local space was too scatte...
Social media moves fast, really fast. In many ways, it’s the lightening fast real-time nature of social media that makes it such a compelling channel....
The mobile revolution has delivered new efficiencies and experiences to brands and consumers alike, but most of benefits have remained out of reach fo...
Earlier this week, Where 2 Get It National Account Manager Lily Wolfrum attended the International Franchise Association’s Annual Convention in New Or...
One of the best parts of being a technology service provider in the digital marketing industry is getting to attend all sorts of conferences and conve...
It’s safe to say that much of the tech world was surprised yesterday by the announcement that social influence scoring company Klout would be acquired...
With so much talk lately about Apple’s iBeacon, the rise of indoor mapping, & the emergence of a new consumer path-to-purchase which merges the on- an...
Foursquare made two announcements this week that, on the surface, may seem like small potatoes when compared to the likes of the Facebook Paper & Leno...
On January 10th, Google announced - via Google+, of course - that it would be shutting down its location-based activity sharing service, Schemer. It’s...
