Brandify Blog

The Latest Local Search News, Trends, and Insights

4 min read

Three Things Local Marketers Can Learn from Google’s Real-Time Updates

By Mila Hose on Feb 3, 2017 11:57:42 AM

Recently, Google released an update to its “Popular Times” feature, providing real-time updates for a location’s busiest times of day, allowing users to find out how crowded a local businesses is..

Tags: Data Quality, Local Marketing, Mobile

3 min read

Why High-Quality Data Publishers Matter for Online Visibility

By Mila Hose on Jan 31, 2017 1:48:45 PM

As voice search and artificially intelligent machines take over in 2017, the need for data syndication becomes increasingly prominent. Brands use data to gather key insights about consumer..

Tags: Data Quality, Local Listings, Brandify 360 Network

3 min read

Real-Time Location Management for an On-Demand Economy

By Mila Hose on Oct 26, 2016 11:27:43 AM

We live in an on-demand economy where digital technologies have raised customer expectations and empowered them to make purchasing decisions within moments. Mobile devices, in particular, have..

Tags: Data Quality, Local Pages, Local Listings

2 min read

Three Key Takeaways from #BrandifyIt2016 : Day 1

By Mila Hose on Aug 25, 2016 4:57:28 PM

It’s been a jam-packed day, full of fun activities, industry leading speakers and great brand networking. Throughout today’s events, there have been a few core concepts that have seemed to pervade..

Tags: Data Quality, Online Reviews, SEO

3 min read

Marketers Can Use Bing to Enhance the Connected Customer’s Journey

By Amber Kazalbash on Feb 4, 2016 2:05:00 PM

 

It’s no secret that Google has taken consumer interest on search for years on end. With over 60% of search share, “Googling” has even been incorporated into default colloquial speakreferring to..

Tags: Data Quality

5 min read

Navigating Through the Path to Purchase: Local Listings & Local Advertising

By Amber Kazalbash on Feb 19, 2015 12:14:00 PM

When customers search for your brands, they can easily end up somewhere you don’t intend for them to. In this installment of “Navigating Through the Path to Purchase,” we’ll help you understand..

Tags: Data Quality, Brandify, Listing management, Online-to-Offline Attribution
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