Brandify Blog

The Latest Local Search News, Trends, and Insights

3 min read

Blink & You Might Miss It; Social Media Moves Fast!

By Brandify Team on Mar 7, 2014 6:30:49 AM

Social media moves fast, really fast. In many ways, it’s the lightening fast real-time nature of social media that makes it such a compelling channel. Blink and you may miss something really..

Tags: Local Marketing, Facebook, Mobile, Social

5 min read

The IFA Survival Guide: 3 Tips to Ensure a Successful Convention

By Brandify Team on Feb 28, 2014 6:22:46 AM

Earlier this week, Where 2 Get It National Account Manager Lily Wolfrum attended the International Franchise Association’s Annual Convention in New Orleans. We asked Lily to share some highlights &..

Tags: Local Marketing, Facebook, News & Events, Mobile, Social

2 min read

Post-Social Media Marketing?

By Brandscore on Feb 20, 2014 6:25:22 AM

Retailers with Instagram accounts; taco trucks posting their location to Twitter; a community bookstore with events posted to their Facebook account. These are just a few of the many examples of how..

Tags: Social

3 min read

What the Klout Acquisition Means for the Future of Content Marketing

By Brandify Team on Feb 13, 2014 5:26:54 AM

It’s safe to say that much of the tech world was surprised yesterday by the announcement that social influence scoring company Klout would be acquired by the social customer service company Lithium..

Tags: Local Marketing, Analytics, Mobile, SEO, Social

2 min read

Double-Edged Dilemma: More Baby Boomers, Fewer Teens on Facebook

By Brandscore on Feb 4, 2014 6:19:25 AM

Facebook’s aging user base is a threat to the social network’s long-term existence. The established narrative is that the social network will collapse if younger generations simply stop using..

Tags: Social

2 min read

Patch Sold, EveryBlock Revived: The Future of Hyperlocal Remains a Mystery

By Brandify Team on Jan 24, 2014 7:07:30 AM

In the past two weeks we’ve seen two very interesting developments in the realm of hyperlocal news and media. First, on Wednesday January 15th, media giant AOL announced that it had sold the..

Tags: Local Marketing, Google, Local Advertising, SEO, Social
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