Brandify Blog

The Latest Local Search News, Trends, and Insights

3 min read

Live from #BrandifyIt2016: Proximity Best Practices: A Brand Guide

By Mila Hose on Aug 26, 2016 12:07:44 PM

While beacon technology is still new, it is becoming widely adopted. There is a common misconception that beacons are simply used to send messages (push notifications) to customers when they enter a..

Tags: Geotargeting, Beacon technology, Mobile

3 min read

Pokemon Go Is Using Location to Augment Reality

By Mila Hose on Jul 13, 2016 1:05:38 PM

The release of the Pokemon Go app last week has had millions of users walking around with their phones held in the air, trying to catch Pokemon and participate in battles ,earn points and win medals...

Tags: Geotargeting, SEO

10 min read

Navigating Through the Path to Purchase : Data Quality & Local SEO

By Amber Kazalbash on Feb 13, 2015 9:38:00 AM

Consumers expect to find all of the answers they’re looking for online, including information on your brand’s nearest store locations. When consumers are searching for your brand, chances are they..

Tags: Brandify, Analytics, Geotargeting, Claiming Locations, Online-to-Offline Attribution

2 min read

How Does Brandify Fit Into the Future of Digital Marketing?

By Brandify Team on Nov 7, 2014 2:07:00 AM

As we march on into another holiday season–the most profitable time of the year for retail–and a new calendar year, we at Where2GetIt have been considering what technological innovations and new..

Tags: Local Marketing, Brandify, Geotargeting, Retail, Beacon technology

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