The Latest Local Search News, Trends, and Insights
0 min read
By Damian Rollison on Feb 13, 2017 11:32:06 AM
Today, most businesses receive an average of 24 calls per month from marketers trying to sell them something. With such a massive number of solicitations, it can be difficult to trust anyone who..
4 min read
By Mila Hose on Feb 3, 2017 11:57:42 AM
Recently, Google released an update to its “Popular Times” feature, providing real-time updates for a location’s busiest times of day, allowing users to find out how crowded a local businesses is..
4 min read
By Mila Hose on Jan 24, 2017 2:14:35 PM
Reviews play a big role in the purchase decisions of today’s consumers. Over 70% of consumers ages 25-34 seek out reviews before making a decision to purchase, and almost 90% of consumers say they..
3 min read
By Mila Hose on Jan 19, 2017 12:08:14 PM
Recent discoveries suggests that Google is experimenting with local inventory ad placement above the local 3-pack. These ads mirror the Local Pack in format and structure, with two ad listings..
4 min read
By Mila Hose on Jan 12, 2017 11:52:21 AM
Recently, Brandify predicted that Local would be an even greater focus for Google in 2017, and now, just two short weeks into the new year, Google has released its quarterly update of the Google My..
4 min read
By Mila Hose on Dec 28, 2016 11:05:16 AM
As a whole, 2016 was a year full of changes to Google’s ranking algorithm and its local search results. From quarterly Google My Business updates, to mobile-first indexing, Google has been..