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5 min read

5 Ways Marketers Can Harness the Power of Voice Search

By Mila Hose on Sep 15, 2016 11:05:07 AM

With 20% of all mobile queries coming from voice search and 41% of adults performing voice searches daily, this method of search is quickly hitting mass mobile user adoption. Voice search and..

Tags: Artificial Intelligence, SEO

3 min read

Everything You Need to Know About Google’s Reviews from the Web

By Mila Hose on Sep 12, 2016 11:30:21 AM

Recently, Google has made quite a few changes to local review guidelines. Last month, Google exposure with reviews to other customers. With nearly 90% of consumers stating that they trust online..

Tags: Google, Reviews, SEO

4 min read

4 Ways iOS 10 is Making Local Focal for Enterprises

By Mila Hose on Sep 8, 2016 10:00:00 AM

With the release of Apple’s iOS 10, brands will find that the new operating system is increasingly focused on location through artificial intelligence and machine learning. Google announced back..

Tags: Apple, Wearables, Voice Search, Augmented Reality

4 min read

9 Location-Based Marketing Insights for Enterprises

By Mila Hose on Sep 1, 2016 1:03:00 PM

The second annual Brandify Summit connected industry leaders and top brands over data analysis and local insights. From using location data to understand audiences, to adopting a post-digital..

Tags: Local Marketing, Online-to-Offline Attribution

3 min read

Google Changes Schema Review Guidelines for Local Businesses

By Mila Hose on Aug 30, 2016 12:06:00 PM

With reviews accounting for over 10 percent of overall ranking factors, review moderation is an important part of understanding your audience and driving online-to-offline attribution. Customers..

Tags: Online Reviews

2 min read

Three Key Takeaways from #BrandifyIt2016 : Day 2

By Mila Hose on Aug 26, 2016 1:58:41 PM

With the close of Brandify Summit 2016, brands can take away some valuable lessons in location-based marketing, specifically regarding the importance of customer-centricity and personalization for..

Tags: Beacon technology, Mobile, Artificial Intelligence
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