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The Latest Local Search News, Trends, and Insights

11 min read

Analyzing Your Facebook Data

By Diana Trinh on Aug 29, 2019 5:57:23 AM

Welcome to the third part of our Facebook Best Practices series. In this blog post, we’ll show you how to analyze your Facebook data to make better business decisions. Whether you are having trouble..

Tags: Facebook, Social

12 min read

How to Optimize your Facebook Business Page

By Diana Trinh on Jul 1, 2019 5:23:43 PM

With over2.23 billion people logging into Facebook every month, it’s no wonder that companies are flocking to the social network to advertise their services, increase their fanbase, and land more..

Tags: Facebook, Social

14 min read

9 Benefits of Facebook Pages for Multi-Location Brands

By Diana Trinh on Apr 16, 2019 11:28:57 AM

With a whopping 2.23 billion people logging onto Facebook every month, there’s little question that members of your target audience are among the social network’s many users. For this reason,..

Tags: Facebook, Social

4 min read

Understanding the Millennial Mindset in 2017

By Mila Hose on Mar 3, 2017 12:55:28 PM

As an enterprise marketer, chances are that the Millennials generation is a hot topic in your workplace right now. There are almost 85 million Millennials in the U.S., making up more than a quarter..

Tags: Local Marketing, SEO, Social

3 min read

How Location Data is Driving the Snapchat + Foursquare Deal

By Mila Hose on Nov 17, 2016 12:08:41 PM

In an effort to give marketers more data-driven ads, Snapchat has entered into a deal with Foursquare to give more precision to its location-based geofilters. Snapchat advertisers will now be able..
Tags: Foursquare, Location Intelligence, Social

1 min read

Snapchat, Uber, and the Implications of Machine Learning

By Damian Rollison on Nov 8, 2016 10:22:26 AM

Machine learning is becoming more and more pervasive in digital technology, and its effect on the local search industry is already apparent. Snapchat’s Lenses are a great example of how machine..

Tags: Uber, Machine Learning, Social
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