Brandify Blog

The Latest Local Search News, Trends, and Insights

3 min read

Live From #BrandifyIt2017: The True Factors for Discoverability with Barry Schwartz

By Amber Kazalbash on Sep 14, 2017 2:13:48 AM

Industry veteran and SEOphile Barry Schwartz from Search Engine Roundtable graced the Brandify Summit audience with his deep knowledge and insights on day 1 of the event. Schwartz took the..

Tags: Local Marketing, Claiming Locations, Local Advertising, Brandify Summit 2017, SEO

3 min read

Live From #BrandifyIt2017: The Future of Local with Travis Wright

By Amber Kazalbash on Sep 14, 2017 2:06:03 AM

In an industry where it seems like acting like acclaimed Mad Men will reel in loyal customers for our brands, the reality, as Venture Beat’s Travis Wright explains, is that the real winners are..

Tags: Local Marketing, Claiming Locations, Local Advertising, Brandify Summit 2017

5 min read

Snapchat Geofilters: An Advertisement Guide for Brands

By Mireya Prado on May 2, 2017 2:02:00 PM

Brandify becomes a Snapchat Partner, Launching Enterprise Geofilter solution. As an early adopter of the Geofilter API, Brandify will immediately begin supporting multi-location campaign Ad..

Tags: Local Advertising, Snapchat, advertising

4 min read

Boosting Your Holiday Marketing Strategy: Localized Ad Campaigns

By Jasmeet Babra on Nov 11, 2016 11:23:19 AM

With the proliferation of mobile devices, there are more channels for consumers to find a business online than ever before, and with the holidays approaching, customers are already looking to find..

Tags: Local Advertising, Online-to-Offline Attribution

3 min read

Boosting Your Holiday Marketing Strategy: Strategies For Bridging Online to Offline

By Mila Hose on Nov 4, 2016 10:57:47 AM

Today’s customers operate across many different channels, switching between devices and making split-second decisions based on relevant, timely and personal content. Previously, we have covered..

Tags: Local Advertising, Holiday Marketing, SEO

4 min read

Evaluating Google’s Impending Local Search Two Pack

By Jasmeet Babra on Jun 29, 2016 10:31:46 AM

 

In the ever-changing world of Google search, another update will force your brand to buckle down its local online presence even further. At SMX last week, Google’s Global Product Lead for Local..

Tags: Local Advertising, Google My Business, SEO
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