Brandify Blog

Since we'll be attending the Franchise Consumer Marketing Conference this month we decided to address 3 common pitfalls all franchises need to avoid to enhance their online discoverability. From..

This month has been focused on localizing advertising. From search to display, we’ve been breaking down how local advertising is essential to add in your marketing mix. This week, we’re finishing off..

Tale as old as time: a brand has hundreds of locations, yet gets no love from major search engines. But there is one detail that is often overlooked in this story of unrequited love: the need for..

We have searched high and low, read numerous articles, and looked deeply into trending hashtags. With all of the information we gathered we have finally decided on 5 of our favorite digital marketing..

For the first time, local listings are finally being taken seriously by Silicon Valley. Conventional wisdom had it that the local space was too scattered and specific to scale for the web. That..

In the past two weeks we’ve seen two very interesting developments in the realm of hyperlocal news and media. First, on Wednesday January 15th, media giant AOL announced that it had sold the..