Brandify Blog

The Latest Local Search News, Trends, and Insights

3 min read

What the Latest Google My Business Update Says about Local for Brands

By Amber Kazalbash on Jul 25, 2017 3:05:27 PM

Image via Mike BlumenthalBack in November of 2016, Google began experimenting with the concept of including a messaging feature within Google My Business. With the hype of messaging taking full..

Tags: Chat Bots, Voice Search, AI

1 min read

How Cognitive Learning and Messaging Can Be Used to Engage Customers in 2017

By Andy Roy on Feb 1, 2017 2:46:19 PM

There are many different ways in which cognitive technology will influence 2017, but chatbots are gaining special attention due to the fact that they allow marketers to dynamically personalize..

Tags: Chat Bots, Artificial Intelligence, Machine Learning

5 min read

2017 Predictions and Prep: Transforming Brand Engagement With Messaging

By Mila Hose on Dec 1, 2016 12:41:39 PM

This week, both Google and Bing released instant messaging features. Both engines will now provide the ability for users to connect with brands directly from the search results, making it easier..

Tags: Chat Bots, Artificial Intelligence, SEO

5 min read

How Technology is Changing the 2016 Presidential Election

By Mila Hose on Nov 2, 2016 12:58:23 PM

The 2016 presidential election has potentially been the most technologically advanced election in history. Presidential candidates who once relied on visiting towns and cities across the country..

Tags: Chat Bots

3 min read

Live from #BrandifyIt2016: Making Vocal Local

By Mila Hose on Aug 26, 2016 11:01:16 AM

Voice search refers to one’s smartphone, desktop computer or any other entry point that uses voice, like Google’s microphone or Amazon’s Echo. When someone activates a personal assistant using..

Tags: Chat Bots, Voice Search, Artificial Intelligence

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