The Latest Local Search News, Trends, and Insights
5 min read
By Damian Rollison on Aug 24, 2020 8:03:46 AM
In this week’s update, read about Google’s search trends showing a need for connectedness; Foursquare’s new accreditation; a primer in GMB attributes; wildfire boundaries in Google Maps; Snapchat for..
5 min read
By Damian Rollison on Aug 17, 2020 8:00:00 AM
In this week’s update, learn about an update that lets businesses optimize their GMB listings directly in Search and Maps; a glitch that temporarily disrupted rankings; expanded service features in..
4 min read
By Damian Rollison on Aug 11, 2020 8:28:08 AM
Yelp's Dylan Swift joined Brandify's Dustin Hayes last week for our latest partner webinar, "How National Brands Use Yelp to Achieve Hyperlocal Marketing at Scale." The session was chock full of..
5 min read
By Damian Rollison on Aug 10, 2020 8:26:13 AM
In this week’s update, learn about the “photo updates” pilot and a new “Call” button in Google My Business; a list of items that are not ranking factors; a survey showing consumers want mask..
5 min read
By Damian Rollison on Aug 3, 2020 8:15:56 AM
In this week’s update, learn about public user profiles in Google Maps; the proportion of Google properties in search results; the impact of primary category on GMB features; a new COVID Alert app in..
1 min read
By Damian Rollison on Jul 30, 2020 1:09:41 PM
In case you missed it, last week on Street Fight our own Chris Stout, senior director of client strategy at Brandify, shared a wealth of information about location-based advertising in a column..