Brandify Blog

The Latest Local Search News, Trends, and Insights

4 min read

6 Fatal Customer Loyalty Mistakes and How to Avoid Them

By Mila Hose on Jan 17, 2017 12:09:43 PM

Losing customers can cost brands millions or even billions of dollars annually; conversely, gaining and retaining loyal customers can more than double this revenue, as well as broadcast brand..

Tags: Mobile, Voice Search, Local Listings

3 min read

Customer Intelligence and Cognitive Tech Take Center Stage at #CES2017

By Mila Hose on Jan 10, 2017 1:06:52 PM

The Consumer Electronics Show (CES) celebrated its 50th anniversary in Las Vegas, Nevada this year for another eventful show filled with would-be future technology. Yet, many attendees found the..

Tags: Voice Search, Artificial Intelligence

1 min read

New AIs Offer Surprisingly Traditional Results for Local

By Damian Rollison on Jan 3, 2017 10:06:47 AM

As local SEOs continue to make predictions for changes to local search in 2017, a prevailing theme has been the idea of a single answer to search results as opposed to the traditional list of..

Tags: Voice Search, Artificial Intelligence, SEO

4 min read

2017 Predictions and Prep: How AI Will Transform Local Commerce

By Mila Hose on Dec 19, 2016 12:02:06 PM

With the arrival of Microsoft’s Project Evo debuting to rival the likes of Google Home, Amazon Echo and IBM Watson last week, it is evident that 2017 will hold a continued focus on voice search..

Tags: Local Marketing, Voice Search, Artificial Intelligence

6 min read

2017 Predictions and Prep: What’s Next for Google Local SERPs

By Mila Hose on Dec 8, 2016 11:48:31 AM

At the beginning of this week, Jennifer Slegg pointed out that Google seems to be testing a new card-style layout for search results. This new format pushes down the local 3-pack under four..

Tags: Google, Voice Search, Artificial Intelligence

4 min read

4 Ways iOS 10 is Making Local Focal for Enterprises

By Mila Hose on Sep 8, 2016 10:00:00 AM

With the release of Apple’s iOS 10, brands will find that the new operating system is increasingly focused on location through artificial intelligence and machine learning. Google announced back..

Tags: Apple, Wearables, Voice Search, Augmented Reality
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