As you might imagine, at Brandify we've been working extremely hard in recent days to help businesses communicate critical information to consumers: whether stores and offices are open, whether special services like delivery are available, whether hours are reduced, and so on. Because we believe firmly in the importance of reaching consumers wherever they search, these updates have occurred not only on local pages and Google My Business but on many other sites as well.
In the course of this work -- and as Google, Yelp, and other platforms scramble to respond to the crisis -- we've found it crucial to maintain an internal tracking sheet that keeps everyone in the company up to date with changes as they are announced.
But we know we're not alone. We are not the only ones helping businesses with online communication at this critical time, and businesses themselves need to know the latest so they can craft flexible and responsive strategies.
With that in mind, we've decided to publish our tracking sheet as a new web page called "COVID-19 Local Search Updates," live on our website today. We will keep it up to date and we hope you'll find it useful.