Being listed on Google Maps is an essential part of a local marketing strategy. But what happens when the location that pop ups when people search for your business in Google Maps isn’t where your business is actually located?
All core publishers, including Google, Bing, Facebook, Yelp, and Foursquare, offer the ability to “drag and drop” map pins into place if they are not appearing in the correct map locations. Because of Google’s prominence in the local listings space, most businesses choose to start with Google Maps when it comes time to fix incorrect map pins.
To fix an incorrect map pin on Google, you’ll need to head to your Google My Business dashboard and follow these steps:
Step 1: Start by checking that the address you entered in your Google My Business profile is accurate. Make sure there is no extraneous information that could be causing your business location to appear in the wrong place on Google Maps.
For more details on how to enter addresses without street numbers, and other complex situations, review Google’s address entry guidelines.
Step 2: If you’ve entered your business address correctly and the pin on Google Maps is still showing up in the wrong location, then you’ll need to manually drag your pin to the correct location.
To do this, open the business location you would like to manage from your Google My Business dashboard, click the “Address” field, and scroll over to the right side of the window. You’ll see a map with a red pin that represents the middle of your business location. Using the + and - buttons at the bottom of the window to zoom in and out, then drag the pin to your actual business location. Once you’re sure that your pin is placed in the accurate spot, click the “Apply” button at the top-right corner of the page.
Step 3: Google typically reviews manual pin placements for quality before changes are published, so you may need to wait two to three days before the location status changes in your Google My Business dashboard.
To fix incorrect map pins on other local listing platforms, like Yelp, Foursquare, Facebook, and Bing, head to your claimed dashboard and follow the instructions for correcting the map pin placement.
Because this process can be cumbersome, multi-location businesses will often work with companies like Brandify for support when fixing a large number of incorrect pin locations.