Brandify Blog

The Latest Local Search News, Trends, and Insights

7 min read

3 Local Marketing Predictions for 2019

By Damian Rollison on Jan 8, 2019 11:18:44 AM

Before we dive into what trends we think will be essential to focus on in 2019, it’s important to recap what happened in 2018.

Tags: Google, location based marketing

4 min read

Brandify Data Shows Major Spike in Google Search Counts

By Damian Rollison on Nov 9, 2018 1:34:51 PM

A few weeks ago, Google added the following notice to the help documentation for GMB Insights: “We’ve recently expanded our approach to how we capture your insights data for the search chart. Some..

Tags: Google, Insights

4 min read

Google News Roundup: Search Terms, Beacons, Anonymous Reviews

By Damian Rollison on Oct 23, 2018 6:22:37 PM

If you find it hard to keep up with new releases and feature changes in Google’s suite of local products, you shouldn’t feel bad. The pace of these updates in recent months has been remarkable, even..

Tags: Google, News & Events

2 min read

Google Adds “Located Within” to User-Suggested Edits

By Damian Rollison on Oct 15, 2018 3:00:45 PM

Managing Linked Listings Has Been Tricky In The Past

Google hasn’t been especially transparent in the past about managing the relationships between business listings. Examples include departments in..

Tags: Google, Insights

3 min read

Google Tests Future Store Openings

By Damian Rollison on Sep 13, 2018 4:13:47 PM

For many brands, store openings involve a complex and costly investment of energy and resources. Multiple departments must collaborate on activities like market research, design, construction,..

Tags: Google

6 min read

Google I/O 2018 Recap: The Effects on Local Marketing

By Tim Camara on May 15, 2018 3:00:00 PM

You missed out on some big news in the world of local if you weren’t paying attention to the announcements made recently at Google’s I/O conference. If you didn’t get a chance to watch the whole thing

Tags: Google, News & Events
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