The Latest Local Search News, Trends, and Insights
2 min read
By Damian Rollison on Feb 7, 2020 1:25:23 PM
In honor of the 15th birthday of Google Maps, first launched in 2005, Google has announced several updates, including a new Maps logo and app design for Android and iOS. Here's how the updated app..
3 min read
By Amber Kazalbash on Sep 6, 2017 9:05:00 AM
In the era of “near me” and “micro moments,” immediacy and context were what customers demanded of brands. But customers are getting smarter, and they now also require smarter ways of navigation to..
2 min read
By Mila Hose on Nov 14, 2016 8:35:37 AM
Google announced this week that its Map Maker tool will be retired in March 2017. Map Maker, which was released in 2008, has served as a crowdsourced tool for updating listings data on Google Maps..
4 min read
By Mila Hose on Oct 19, 2016 11:27:06 AM
When Apple Maps launched back in September, 2012 with the release of iOS 6, it was considered inferior to Google Maps by many users. Over the following years, Apple Maps has struggled to catch up to..
3 min read
By Mila Hose on Jun 16, 2016 9:51:29 AM
Within the past month, Google and Apple have both hosted annual events to announce upgrades to existing products and showcase some exciting next generation technologies. These technological..
4 min read
By Amber Kazalbash on Jan 21, 2016 9:00:00 AM
One of the most consistent digital marketing trends today is the growth of large search engines and mobile providers finding ways to garner the attention and loyalty of connected customers. With the..