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Case Studies Uncategorized Brand Battle

Brand Battle: Jenny Craig vs Weight Watchers

The latest Brand Battle features a feud between two of the most coveted brands when it comes to personal care and wellness: Jenny Craig and Weight Wat...

Case Studies Brand Battle Research

Brand Battle: Verizon vs. AT&T

In this month's Brand Battle, two major cellphone carriers, Verizon and AT&T are "wirelessly" paired against each other to see who reigns supreme when...

Case Studies

Automotive Retailer Increases Web Traffic 40% Using Reviews

Reviews play a big role in the purchase decisions of today’s consumers. Over 70% of consumers ages 25-34 seek out reviews before making a decision to ...

Case Studies Brand Battle

Brand Battle: Zales vs Kay Jewelers

With the holidays just behind us and Valentine's Day around the corner, it is a busy time of the year for jewelry retailers. Yet, when it comes to two...

Case Studies

Brand Battle: Toys 'R' Us vs. Target

Apart from electronics, toys are one of the top targeted purchases during the holiday season and two brands are leading the pack: Toys 'R' Us and Targ...

Case Studies Brand Battle

Brand Battle: Starbucks vs. Dunkin' Donuts

Coffee is an essential morning beverage  that has made brands like Starbucks and Dunkin' Donuts recognizable around the world. So between these two br...

Case Studies

Brand Battle: The Final Score

In a series of Brand Battles with competing businesses ranging from fashion retailers to tax preparation companies, Brandify pitted national brands ag...

Case Studies

Brand Battle: Hertz vs. Enterprise

Vehicle rental companies Enterprise and Hertz battled their branding strategies in this competition which analyzed data accuracy, local search and adv...

Case Studies

Brand Battle: Liberty Tax vs Jackson Hewitt

With tax season out of the way, we evaluated who local customers were choosing to make their tax prep less taxing. This spring Brand Battle compared n...

Case Studies

Brand Battle: Hilton Garden Inn vs Marriott Residence Inn

It's Spring Break! And this season, it's all about providing customers with the best experience while they vacation, party or even relax. This month, ...

Case Studies

Brand Battle- LA Fitness vs 24 Hour Fitness

Millions of customers around the country are becoming health conscious and flocking to their local fitness centers to get started on accomplishing the...

Case Studies

Brand Battle- CVS vs Walgreens

Late at night, customers may find themselves looking for some cold medicine, a quick snack or even a night cap. A quick run to the local drug store an...

Case Studies

Brandify Helps a Retail Ice Cream Chain with Local Search Advertising

Brandify helps a national Ice Cream Retail Chain gain a foothold on the local markets and  franchise store locations. While the brand had a strong nat...

Case Studies

Brand Battle- Chase vs Bank of America

Q4 is just around the bend and that means one thing for customers---hopping on the mad dash for cash for the holiday season. This month's Brand Battle...

Case Studies Infographics Research

Brand Battle- Home Depot vs Lowe's Home Improvement

While home improvement is top of mind, it seemed appropriate that this months “Brand Battle” review the two leading retail chains serving that market,...

Case Studies Research Featured

Crowdsourced Locator Drives Local Traffic to National Ice Cream Chain with Brandify

Brandify helped an American ice cream chain with a unique predicament. Because our client did not have any information as to which stores offered whic...

Case Studies Research Local Search national brands case study Featured

A Global Financial Company Optimizes its Local Search Efforts with Brandify

Brandify helped a global financial leader specializing in payment services that consists of more than 300,000 locations in 198 countries worldwide. Wi...