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5 min read

Offer Post Justifications Spotted in Local Results

By Damian Rollison on Oct 4, 2021 8:47:46 AM

Due to the acquisition of Brandify by SOCi, we will be sunsetting the Brandify Monday Memo. Going forward, you will be able to access the same great content on the SOCi blog under a new name: The..

Tags: Local Memo

5 min read

Monday Memo: More than Brands and Influencers, Consumers Trust Each Other

By Damian Rollison on Sep 27, 2021 7:56:34 AM

In this week’s update, learn about the trust consumers place in recommendations from peers; removing fake or malicious Yelp reviews; what you can and can’t edit in Google hotel profiles; new..

Tags: Monday Memo

6 min read

Monday Memo: Google Adds “Latino-Owned” to GMB Identity Attributes

By Damian Rollison on Sep 20, 2021 7:58:58 AM

In this week’s update, learn about Google’s new “Latino-owned” attribute; key takeaways from LocalU Advanced; the fundamentals of E-A-T; expanded business profiles on Twitter and WhatsApp; image..

Tags: Monday Memo

5 min read

Monday Memo: New Study Shows 94% of Consumers Use Online Business Directories

By Damian Rollison on Sep 13, 2021 7:16:55 AM

In this week’s update, learn about a new report on consumer usage of business listings; the demise of GMB site managers; Facebook’s new verification guidelines; how to win the “page speed race”;..

Tags: Monday Memo

6 min read

Monday Memo: The Page Experience Update Has Fully Rolled Out

By Damian Rollison on Sep 6, 2021 7:43:45 AM

In this week’s update, learn about the full rollout of the Page Experience update; Facebook’s tools for personalized experiences; how Google and Yelp fight fake reviews; a spike in GMB cleanup..

Tags: Monday Memo

6 min read

Monday Memo: Apple Maps Rolling Out Ratings in the U.S.

By Damian Rollison on Aug 30, 2021 3:31:04 AM

In this week’s update, learn about Apple Maps ratings in the U.S.; Facebook’s widely-viewed content report; recent GMB changes, including the sunsetting of site managers; a successful defamation..

Tags: Monday Memo
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